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With thousands of users worldwide and billions of hours of daily watching, YouTube is the largest platform for sharing videos. It has overturned the data in the media world. Now anyone can create a video, share it with a large audience and even make money on YouTube. If you want to get serious about YouTube, keep reading.
Starting from the basics
First, you need to decide your content and create interesting videos that people want to watch. The more original and unique your videos are, the faster you will stand out among the rest. At the same time, content related to products or services is more likely to bring you sponsorships and profits.
However, a good idea is not enough. You have to look after both your aesthetics and style. Good equipment can help towards this direction. You don’t need to spend a fortune, but a good camera, a reliable microphone and an easy-to-use editing program will help you achieve a better aesthetic result and keep your viewer longer.
Still, your audience will constantly want to see new material on your YouTube channel. So try to be consistent: the more often you upload, the more often you will appear on your subscribers’ homepage. It has been observed that if you upload videos on fixed days they are more likely to get views.
Fine, so far. You have set your channel, you are uploading videos and content and you are expecting to make some cash.
Subscribe to the YouTube Partner Program
In order to try and make money on YouTube you will need to join the Affiliate Program or Youtube Partnership Program (YPP).
On your profile, go to “Channel Status” and enable “Revenue Generation”. To apply for a membership you must have at least 1.000 followers and 4.000 hours of watching on your YouTube channel within the last 12 months. Then you should agree to the Program’s terms and link your Google AdSense account: the account you use to earn money from your page or blog. If you don’t have an account you can create one through YouTube.
YouTube will then check whether your content complies with its guidelines and policies. The evaluation process usually takes a month.
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